The Blog Watcher writes...

The blogosphere is where it's at you know. In every issue we recommend recent entries on PR-based blogs from around the world. This week, home or office work, what's best? And a blog about Twitter.

From the PRBlogger.com: Where do you prefer to work?

“It started as a tweet on Twitter after chatting with Melanie Seasons via Skype about where PR people prefer to work.

The question: PR people – do you prefer working at the office or from home… or a combination of both?
I instinctively thought people in the industry would much prefer office life but from the responses I received that’s not exactly the case. So, I’m doing a more formal poll.

I’ve slightly changed the question because asking people if they prefer to work from home rather than work is a little restrictive”.

To take part in PRBlogger.com Stephen Davies’ poll click here.

From NevilleHobson.com: A blog about Twitter

“The reasons why people use Twitter are probably as varied as the number of people on the service, some 7 million in total. There’s a rather amusing video parody of Twitter posted by Current TV which pokes fun at people who use Twitter.

Whether you do have a good laugh at the video (I did!) or see it only as confirming your suspicions that everyone on Twitter is a vacuous twit, one thing is clear – the growth in the numbers of people signing up on Twitter is non-stop.

Market researcher Nielsen published new data on March 18 that shows dramatic growth in Twitter numbers over the past year in the United States. (To be sure you get that point with crystal clarity, CNET News says that Twitter’s growing really, really, really, really fast.)

Nielsen has overall metrics that make interesting reading:

• Twitter site visits up 1,382 percent over the past 12 months
• The largest age group on Twitter was 35–49; with nearly 3 million unique visitors, comprising almost 42 percent of the site’s audience
• 62 percent of people visit Twitter.com while at work, while 35 percent accessed it from home only
• In January 2009, 735,000 unique visitors accessed the Twitter website through their mobile phones
• In Q4 2008, 812,000 unique users sent or received Twitter text messages from AT&T or Verizon cell phones. There was an average of nearly 240 tweets per person for the quarter

I found those last two metrics the most interesting as people can easily use Twitter anywhere they are from a mobile device, not tethered to a PC somewhere. Indeed, see what Nielsen says on that point: ‘The ability to twitter via a mobile phone – whether through the mobile Web or via text messages – is a driving factor in the social network’s success’.

That makes complete sense to me especially as there are many third-party Twitter applications for mobile devices that make it so simple to interact with Twitter and so your friends when you’re mobile.

The biggest scope for further usage growth, I reckon”.

Read the full blog here

And while we’re talking about Twitter, why not follow the esPResso feed for updates on when the latest news stories and job ads go online at Unicorn Jobs. Click here to check our Twitter feed and follow.

Posted Wednesday March 25 2009