CORPORATE COMMS LINK: Yes, the London Olympics team are still using THAT logo. I always assumed they’d sneak in a half decent replacement when no one was looking. But anyway, the London games are getting ever closer, and while the big sponsorship deals are presumably all in place, there’s still lots of opportunities for companies interested in utilising the big sports show as a communication channel while supporting those competing. And to help, the Party To The Podium blog has posted some great ideas for how smaller companies with smaller budgets can get involved.

Posted Thursday January 27 2011